Posts

Smart city wireless communication network with graphic showing concept of internet of things ( IOT ) and information communication technology ( ICT ) against modern city buildings in the background

“The Edge” is a buzzword that’s stirring up excitement about what the future holds for improved cloud computing. Many have jumped to the conclusion that The Edge is poised for a huge takeover, leaving traditional data center configurations in the dust. But has the hype gotten ahead of itself?

DataBank’s CEO, Raul K. Martynek, challenges these assumptions, sharing the reality of why this isn’t actually the case in a guest post for Data Economy. In this blog, we explain what The Edge is and Martynek’s breakdown on why The Edge we should prioritize is already here, found inside overlooked “traditional” data centers.

Edge computing infographic showing modern offline data transfer technology concept located close to user or internet of things

What is Edge Computing?

In contrast to traditional cloud computing, where data is processed at a centrally located data center, edge computing processes data at “the edge,” which is the place closest to where the data is needed.

The excitement behind edge computing lies in its promise of reduced latency, which would be achieved by this reduction in the distance data must travel to be processed. Rather than having to travel to a centralized data center, data is processed locally.

Traditional cloud computing takes place at data centers in an East, Central, and West configuration. Edge computing distributes processing across thousands, or even tens of thousands, of micro edge data centers, each located closest to where data is received.

Red and white cell phone  telecommunications tower against blue sky

The Big Assumption About Edge and Why It’s Flawed

In his Data Economy post, Martynek examines a major argument for edge computing and why it’s an assumption that doesn’t hold up when you study the facts. The argument is this: new applications will require near real-time latency, necessitating the deployment of micro edge data centers at thousands of locations.

But is it true? Are we soon going to need micro edge data centers deployed in the thousands to keep up with the demand for near real-time latency? Will the traditional East, Central, West configuration no longer offer the real-time latency necessary for applications?

To answer these questions, Martynek compares the latency offered by deploying infrastructure locally with a solely East/Central/West configuration. What he demonstrates is that, even when you take into account the impact of 5G, “deploying in tens-hundreds-thousands of micro-data centers would only improve latency by 1ms or less, and in some cases introduce latency depending on where the peering occurs.”

Martynek reveals that the incremental benefits of micro edge data centers to latency would be negligible. Not to mention that they would introduce “significant operational and technical hurdles to deploying infrastructure over large geographies.”

“When you consider the complexity, cost and operational support needs of deploying infrastructure in the field coupled with the benefits of scale that comes with aggregating infrastructure in a single location,” Martynek concludes that “the single data center deployment to serve a metropolitan market is superior.”

“Spend enough time in the telecom and technology industries and it becomes clear that the hype of many new technologies usually precedes the reality by 5-10 years.” – Raul K. Martynek, CEO, DataBank

Internet data center room with server and networking device on rack cabinet as cloud computing concept

The Overlooked Edge You Can Harness Now

The excitement surrounding The Edge has led many to overlook a space where a type of “medium edge” is already happening today: inside data centers in secondary markets. These traditional data centers, as Martynek demonstrated, offer superior latency in the here and now and are far from being surpassed by micro edge data center deployment anytime soon.

In fact, as Martynek explains, “before the large cloud and content players deploy at 10,000 cell tower locations, “they will first deploy a single cluster in a traditional data center in the top metro markets that they are looking to service and be able to reach any eyeball in those geographies with very low latency.”

Martynek acknowledges that new applications may arrive in the future that make a distributed data center geography worthwhile, but it’s wise to focus on the reality of what edge computing offers now—not the ethereal dream of where it might be ten years down the line. Rather than being whisked away to Neverland on The Edge bandwagon, the smartest move to make right now is prioritizing the use of second-tier markets.

Want to harness the power of the medium edge? LightBound serves both global and national organizations, and we’re fortunate to have some of the world’s best and most successful companies as clients. Contact us today to learn more about our Internet, voice, co-location, network, and cloud services.

CONTACT US



It’s the holiday season and 2019 is fast approaching! Before we hit the new year, and with the warm feelings of the holiday spirit all around us, we wanted to take a moment to thank our customers, employees, and everyone who’s supported LightBound.

Our success is thanks to you, not only during this incredible year of 2018, but during all of  the years since LightBound’s founding in 1994. Thank you!

As you may have already heard or read in our announcement, LightBound will soon be merging with DataBank, a leading provider of enterprise-class data center, connectivity, and managed services. We are looking forward to an amazing future with DataBank!

We could not be more excited at LightBound for this incredible opportunity because, as Raul K. Martynek, CEO of DataBank, explained, the merger will combine LightBound’s strengths “in colocation, connectivity, and managed services with DataBank’s broad product offering and national footprint.”

“Joining DataBank is an outstanding opportunity for LightBound, its employees and customers.” – Jack Carr, CEO of LightBound

DataBank’s customer-centric approach is why we chose to “combine with their team and be able to expand our offering and geographic footprint,” explained our very own CEO, Jack Carr.

As you may already know, this merger will not impact your existing relationship or services with LightBound. DataBank’s services are a great complement to LightBound’s services.

DataBank’s portfolio of solutions will gain the following services from LightBound:

    • Colocation
    • Internet
    • Voice
    • Network
  • Cloud services

Here are some facts to know about DataBank:

    • DataBank offers customers 100% uptime availability of data, applications, and infrastructure anchored in world-class facilities
    • DataBank’s customized technology solutions are designed to help customers effectively manage risk, improve their technology performance, and allow them to focus on their core business objectives
    • DataBank is headquartered in the historic former Federal Reserve Bank Building, in downtown Dallas, TX
  • DataBank will operate 17 data centers in 9 US Markets, including Dallas, Minneapolis, Kansas City, Cleveland, Pittsburgh, Salt Lake City, Baltimore, Atlanta, and now Indianapolis

You can read DataBank’s announcement of our big news here and the Inside Indiana Business story here.

The words "Thank you" written on a blurred lights background

We will keep you informed with more information about our integration as the latest developments happen. Thank you again for your continued support and trust. We look forward to a wonderful year ahead!

December 17, 2018

To All of Our Valued Customers:

As we head into the holiday season, we are excited to announce that LightBound will be merging with DataBank, a leading provider of enterprise-class data center, connectivity, and managed services. LightBound will be adding its portfolio of colocation, internet, voice, network, and cloud services to the DataBank portfolio of solutions. With the addition of LightBound’s data centers, DataBank will operate 17 data centers in 9 US Markets, including Dallas, Minneapolis, Kansas City, Cleveland, Pittsburgh, Salt Lake City, Baltimore, Atlanta, and now Indianapolis.

In the coming months, we will keep you fully informed regarding the latest integration developments with DataBank. The merger with DataBank will not impact your existing relationship or services with LightBound. In fact, DataBank’s national footprint and expertise in managed services are a great complement to LightBound’s existing service offerings.

“We are excited about expanding our presence to the Indianapolis market,” commented Raul K. Martynek, CEO of DataBank. “LightBound has built a fantastic customer service reputation in the region as a trusted infrastructure provider. We look forward to combining LightBound’s strength in colocation, connectivity and managed services with DataBank’s broad product offering and national footprint.”

“Joining DataBank is an outstanding opportunity for LightBound, its employees and customers,” said Jack Carr, CEO of LightBound. “DataBank’s customer-centric approach is the reason we choose to combine with their team and be able to expand our offering and geographic footprint.” Jack Carr will continue with DataBank and lead efforts to expand the customer base and data center portfolio in the Indianapolis market.

Thank you for your continued trust and support during this exciting time for all of us!

Sincerely,

Jack Carr

CEO, LightBound